Quantifying the Value of Effective Data

“If the median Fortune 1000 business … increased the usability of its data by just 10%, it would translate to an increase in $2.01 billion in total revenue every year.”

Filed under data, crm, cool life crm, segment data, revenue from data, study of data

How to keep in touch with potential customers until they are ready to buy

Research shows that only two per cent of sales occur at the first meeting; the other 98 per cent will only happen once a certain level of trust has been established.

Filed under sales leads, blog, blogging, e-newsletters, case studies, whitepapers, valuable content

Why 8% of sales people get 80% of the sales

Research suggests only one in 50 deals are struck at a first meeting, yet many sales people give up after just one or two knock-backs. Perseverance will give you a major edge on competitors...

Filed under Sales technique, deal, negotiation, successful selling, customer relationships

Business Leaders Step Into Technology While Technologists Step Into Leadership Roles

Say goodbye to the calcified, creaky business systems and processes that we’ve come to know and love. They’re being swept away by clouds and mobile systems at an alarming rate. But that’s a positive thing, of course. With this transformation, however, comes a need for deeper knowledge and understanding of the new systems and processes that are driving new businesses, how they interact, and what they are capable of delivering.

Filed under Business, CIO Network, Data Driven, Management, On Demand, Strategies Solutions, Tech, Techonomy, Cloud Computing, Strategies & Solutions

How Technology Drives Business

Technology is such a part of our daily lives that we may not even notice its prevalence anymore. But how does the ubiquity and lightning-fast growth of technology affect business?

Filed under business, technology, driven, crm, innovation, marketing, productivity, cost-effective

Adaptable and Responsive CRM Solutions

​The CRM landscape is turning increasingly challenging for local, hosted, and independently operated CRM providers. The inability to meet the client’s technology needs, lack of flexibility, and the presence of large CRM providers has shaped the extremely competitive climate of this sector.

Filed under CIOReview, crm, cool life systems, salesforce, anylitics, database, cool life crm, financial services crm, mobile crm, websites

How to Manage a Sales Pipeline

Managing sales? What is that? A frightening number of CEOs are so accustomed to handling sales on their own that even when they do get around to hiring a sale team, they neglect to put in place a process for building and tracking a sales pipeline.

Filed under building, managing, sales, sales pipeline, organization, business, sales team, tracking, products

23 Mistakes That Kill Search Traffic and Conversions

Search engine optimization mishaps are easy to make, but difficult to fix, and can end up being extremely expensive for a business. From content problems to performance issues, let's take a look at 23 common mistakes that could be costing you traffic and conversions daily.

Filed under Search engine optimization, mobile friendly, content, failure, information

SEO Design Lessons from the Pros

Search engine optimization is often an easy concept for Web professionals to wrap their digital heads around, but the implementation and the actual upkeep is another story.

Blogging for Businesses (Part IV): Tips & Tricks for Effective Blog Promotion

Last part in a four-part series on blogging for businesses. Learn how to promote your new blog and gain increased traffic.

Filed under business blogging, promotion, blogging