The CRM landscape is turning increasingly challenging for local, hosted, and independently operated CRM providers. The inability to meet the client’s technology needs, lack of flexibility, and the presence of large CRM providers has shaped the extremely competitive climate of this sector.
Filed under CIOReview, crm, cool life systems, salesforce, anylitics, database, cool life crm, financial services crm, mobile crm, websites
Search engine optimization mishaps are easy to make, but difficult to fix, and can end up being extremely expensive for a business. From content problems to performance issues, let's take a look at 23 common mistakes that could be costing you traffic and conversions daily.
Filed under Search engine optimization, mobile friendly, content, failure, information
Everyone is familiar with the traditional barcode, but not as many people know about the new mobile counterpart, the Quick Response code. Its convenience is transforming the world of mobile advertising, since it gives business owners more opportunities to reach their customers without being bound to a specific location.
Filed under qr code, mobile advertising, website, traffic, social media, coupons
The viewers of online advertisements are changing as rapidly as the technology they are using, and the need to effectively reach this new audience has led to much innovation in marketing. With the goal of accessing and utilizing channels that traditional media fails to include, such as mobile devices, today’s novel advertising methods take a more subtle approach to attracting customers.
Filed under online advertising, content marketing, brand image, social media, seo, mobile devices, advergame, ad retargeting
Do you know which generation currently accounts for $1.3 trillion in direct annual spending? The answer might come as a surprise: it is neither the baby boomers nor the Gen Xers, but the Millennial Generation, whose population is currently in its late teens to early thirties.
Filed under marketing, millennials, millennial generation, status currency, reciprocity principle, brands, brand image, multidirectional engagement, mobile devices, content
In today’s fast-paced digital world, more and more people are turning to their smartphones and tablet devices as a primary means of accessing the Internet, and that trend is expected to surge in the foreseeable future. It has even been predicted that mobile devices will eventually surpass PCs in the role of Internet access, making the latter obsolete.
Filed under mobile, pc, website, smartphone, traffic, content, seo
2013 was dubbed “The Year of Responsive Web Design,” since this technology proved to be one of the most rapidly expanding trends within the world of website design last year. This trend, however, has not yet faded out of popularity, and it will not, for good reason.
Filed under responsive web design, fixed websites, mobile devices, mobile apps, business solution