by
Sonja Jefferson on
November 2nd, 2015
Research shows that only two per cent of sales occur at the first meeting; the other 98 per cent will only happen once a certain level of trust has been established.
Filed under sales leads, blog, blogging, e-newsletters, case studies, whitepapers, valuable content
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by
Travis Bliffen on
August 18th, 2015
Search engine optimization mishaps are easy to make, but difficult to fix, and can end up being extremely expensive for a business. From content problems to performance issues, let's take a look at 23 common mistakes that could be costing you traffic and conversions daily.
Filed under Search engine optimization, mobile friendly, content, failure, information
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by
Liz DeMeo on
July 7th, 2015
Part two of a four-part series on blogging for businesses. Effective blogs require pre-planning and organization before a single post goes up. If you want to get started on your blog, here's 5 things you'll need to do before it goes live.
Filed under business blogging, blog tool, marketing, blogging, content
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by
Liz DeMeo on
June 30th, 2015
Part one in a four-part series on blogging for businesses. Any business can take advantage of blogging as a way for gaining more awareness and generating conversation around their brand. Here are 5 good reasons why your business should start a blog.
Filed under business blogging, blog tool, marketing, blogging, content
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by
Nina Angileri on
February 10th, 2015
Could your businesses benefit from a Vine presence? Read on to find out!
Filed under social media spotlight, vine, video, content marketing, customer engagement, brand awareness
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by
Nina Angileri on
February 10th, 2015
Could your business benefit from a Snapchat presence? Read on to find out!
Filed under social media spotlight, snapchat, photo, image, promotional content, product previews, brand personality
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by
Nina Angileri on
February 3rd, 2015
Could your business benefit from a Youtube presence? Read on to find out!
Filed under social media spotlight, youtube, video, content marketing, customer engagement, seo, traffic
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by
Nina Angileri on
January 26th, 2015
Could your business benefit from an Pinterest presence? Read on to find out!
Filed under social media spotlight, pinterest, photo, image, content marketing, product promotion
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by
Nina Angileri on
November 17th, 2014
The viewers of online advertisements are changing as rapidly as the technology they are using, and the need to effectively reach this new audience has led to much innovation in marketing. With the goal of accessing and utilizing channels that traditional media fails to include, such as mobile devices, today’s novel advertising methods take a more subtle approach to attracting customers.
Filed under online advertising, content marketing, brand image, social media, seo, mobile devices, advergame, ad retargeting
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by
Nina Angileri on
November 11th, 2014
By now, social media is a term with which virtually everyone is familiar, and it is frequently used to describe sites like Facebook, Twitter, and Google+. What most people do not realize is that they have been using the term incorrectly; social media is often interchanged with its close counterpart, social networking.
Filed under social media, social networking, marketing, content, linkedin
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